RedBull with A Touch of Ice

F1 World Champion Kimi Raikkonen Introduced to RedBull's WRC programme. ​

In 2010 we were proud to introduce Formula One World Champion Kimi Raikkonen to RedBull. Having secured the F1 Title Kimi's ambitions turned to the World Rally Championship. An outstanding project was created between two giants of the racing world; RedBull and Kimi. As always Kimi delivered at an exceptional level and left RedBull with an impressive gain in global coverage and a couple of dented body panels...

"Thanks. I said thanks didn't I? Oh well. Thanks!"

Kimi Raikkonen, F1 Driver

Nominet

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Microsoft Xbox

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Unilever

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RedBull with A Touch of Ice

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Air Asia

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Microsoft

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Etisalat

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Rexona and The Stig

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Pharrell Williams & Sony Music

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Daft Punk & Ridley Scott

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FedEx Corp

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Activation Examples

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PepsiCo - 7Up

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Teaching Nico to Shave...

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HP Corp - Primary Partnership

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The King of Beers Comes to F1

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