Daft Punk & Ridley Scott

In 2013 we were able to unite legendary film director Sir Ridley Scott with the Lotus F1 Team and Daft Punk to create a memorable passion project that helped propel Daft Punk to the number 1 slot as their new album became that year's fastest selling in UK. Activations featured live on-F1 car branding, special appearances by Daft Punk on the Monaco F1 Grid and an extensive digital teaser campaign directed and produced by Ridley Scott Associates. Enjoy the attached clip.

Nominet

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Microsoft Xbox

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Unilever

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RedBull with A Touch of Ice

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Air Asia

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Microsoft

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Etisalat

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Rexona and The Stig

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Pharrell Williams & Sony Music

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Daft Punk & Ridley Scott

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FedEx Corp

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Activation Examples

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PepsiCo - 7Up

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Teaching Nico to Shave...

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HP Corp - Primary Partnership

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The King of Beers Comes to F1

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